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Oxford & Typekit

By team on February 26, 2014

oxford-blog-1

Today is a big day here at The Theme Foundry. We’re releasing a stunning new magazine theme called Oxford, and announcing an exciting new partnership with Typekit, the leader in commercial grade web fonts.

Oxford comes with two professional Typekit fonts built right in: Soleil and Futura PT. These fonts pair together perfectly, making Oxford a great fit for anyone who needs a professional look for their blog. We encourage you to visit the live demo of Oxford to see it in action and visit the Oxford theme page to learn more about some of the features.

Typekit fonts built right in

We’ve always prided ourselves on providing our customers with the absolute best in design. When you buy one of our themes, we want your website to look amazing. Typography plays a big part in any website’s design, and up until now, our only real option was Google Fonts. We wanted to take things to the next level with professional grade typography, so we set out to find a way to make Typekit fonts a reality.

The easy way would be to require customers to purchase a Typekit subscription to get the most out of their theme. This didn’t seem fair. Who wants to buy a product that requires another paid product? We needed a different approach. The answer was providing the Typekit font service to our customers within the theme itself.

We’ve worked closely with Typekit over the past few months to come up with a real solution for including these fonts in our themes. We couldn’t be happier with the result. As a customer, you simply activate your new theme, and then authorize it using your Theme Foundry username and password. Your Typekit web fonts are automatically turned on, and we handle all the hard stuff. If you want to use your own Typekit account, we’ve made it fast and easy to do that as well.

Pricing: Adding more value

Our standard theme price hasn’t changed. Oxford still costs $79. Included in that price is one year of professional Typekit fonts, forum support, and regular theme updates. This bundle of Theme Foundry services renews at $39 per year. We want you to feel like you’re getting real value from any ongoing costs associated with your theme. A personal Typekit account alone costs $25 per year. Combine that with support and regular updates and we truly feel this bundle delivers real value.

Will Typekit be included in any other themes?

This is just the start. Over the coming weeks, we plan to roll out Typekit fonts across the board, raising the design quality of our entire theme collection. When you purchase a Theme Foundry theme, you’ll know you’re getting the absolute best available in design and typography.

Update: After some consideration, we’ve decided to wait before we roll Typekit support out across the theme collection. If you have an opinion, be sure to share it in the comments.

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