Kevin Skarritt & The Halfway Cafe #iusemake

By on April 15, 2015

iusemake

Hey @thethemefoundry – Check out our site! http://t.co/47wJgmJiVp — Created by @skarritt at http://t.co/EyjOktIncm #iusemake

— Kevin Lane Skarritt (@skarritt) March 18, 2015

Kevin Skarritt is Chief Peep (CEO) of Flock Marketing, and they do it all — social media marketing, content strategy, and web design and development. Their latest client project The Halfway Cafe used Make & Make Plus to create a delicious and drool-worthy website we couldn’t pass on without sharing. From Flock Marketing’s website:

Bringing a brand to vibrant life isn’t for the faint of heart.

Here’s how Flock Marketing used Make to help achieve vibrant rebranding for The Halfway Cafe:

Tell us a little bit about your business?

halfwaycafe

Recently I was ranked by StatSocial (soon to be published in Forbes Magazine) as one of the top 100 Social Media Influencers for 2015. Although I’m REALLY excited about that accolade, it misses out on showing the full picture of what we do. We are also designers, web developers, content strategists and marketing consultants… however, our core (and most important) service is brand strategy.

Why did you pick Make & Make Plus for this project? Were you looking for specific features?

Make & Make Plus were recommended to me by uber-WP-guru Topher DeRosia. I’d been flip-flopping between other themes and found them to be either too over-built or not flexible and intuitive enough. I’m not a hard-core programmer like Topher so I needed something that better supported my approach to web development — something that was intuitive enough so I didn’t need a Master’s degree in programming, but also something powerful enough that, when I brought in the pros like Topher, the theme would hold up.

How long did it take you to put together? What was the process like?

Of course, every site is different. One of the things I like about Make is that you can crank out a great looking site very quickly by using the built in aesthetic controls in the WordPress theme customization settings. Or you can go crazy and custom define everything. The Halfway Cafe was on a modest budget so their site doesn’t include any complex/proprietary functions or applications. It took less than 30 hours… including the design, content, supporting image processing, building the widgets and page construction.

Has Make & Make Plus made an impact on the web presence?

Anything that makes things easier is a positive impact. Yes! Make has made things easier for me to build AND for the client to control. I look forward to building just about every website in the near future with Make.

How can we follow you? Facebook, Twitter, LinkedIn, etc.?

Do you use Make? Let us know on Twitter (hashtag: #iusemake). We’d love the opportunity to feature your site!